International Roofing recognizes that privacy and confidentiality are important to our clients and we respect the privacy of individuals who visit our website. We take your privacy seriously, and have taken reasonable steps to protect the integrity and confidentiality of Personally Identifiable Information that you may provide. This privacy policy applies to ir-roof.com and International Roofing and governs data collection and usage. By using the International Roofing website, you consent to the data practices described in this statement.
Collection of Personal Information
You can visit our website without divulging any personal information. However, there are areas in our website that require basic information in order to complete your request. When downloading premium content, registering for webinars, subscribing to our mailing list or requesting more information, basic personal data is collected and entered into our database. All personal information collected by International Roofing is for our internal business and marketing use (See Communications) only. We will not share, sell, distribute or lease your personal information to other businesses or organizations for any reason. If at any time you wished to be removed from receiving email communications from International Roofing, you may simply opt out. (See Unsubscribing from Email Communications) This online privacy policy applies only to information collected through our website and not to information collected offline.
Collection of Computer Information
When you use our Website, we automatically collect standard information about your computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit, number of page views, scrolling behavior and clickstream behavior. This information is used by International Roofing to provide general statistics regarding the use of the International Roofing website, to analyze trends among our users, and to help us improve the overall website user experience. Again, this information is for International Roofing’s internal business use and is NOT shared with other organizations.
In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this type of information. These third party service providers have their own privacy policies addressing how they use such information.
Our website uses “Google Analytics” to collect information about the use of our site. Google Analytics collects information such as how often users visit our site, what pages they visit when they do so, and what other sites they used prior to coming to our site. We use the information we get from Google Analytics to improve our site. Google Analytics collects only the IP address assigned to you on the date you visit our site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit our site, the cookie cannot be used by anyone but Google.
Google’s ability to use and share information collected by Google Analytics about your visits to our site is restricted by the Google Analytics Terms of Use. http://www.google.com/analytics/terms/us.html You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser. https://tools.google.com/dlpage/gaoptout
We partner with Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and analyze online activity. Additionally, we use this information for site optimization and fraud/security purposes. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
Cookies
A cookie is a small amount of data, which often includes an anonymous unique identifier that is sent to your browser from a web site’s computers and stored on your computer’s hard drive. This data provides us with information about who visits our site, how often they visit and what parts of the site they visit the most. International Roofing uses this information to improve both the design and content of our website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. Again, this information is for International Roofing’s internal business use and is not shared with other organizations.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to Other Websites
Our website and blog includes links to other websites whose privacy practices may differ from those of International Roofing. You understand that these websites are not under our control and are not subject to our Privacy Policy. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit.
Communications
We comply with the federal CAN-SPAM Act. You can always opt out of receipt of further email correspondence from us or our affiliates. We will not sell, rent, or trade your email address to any unaffiliated third-party without your permission except in the sale or transfer of our business.
We genuinely believe you will receive a great deal of value from this exchange. We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send. And most subsequent communications from International Roofing will contain additional, relevant content.
Choice and Control
Unsubscribing from Email Communications
You may manage your subscription settings and adjust the types of content you receive or you may unsubscribe from International Roofing marketing communications altogether at any time by clicking on the link located on the bottom of our company emails. We will make sure your name is removed from our mailing list and you will not receive any future email communications.
Security
The security of your Personal Information is important to us, and International Roofing strives to maintain a system that reasonably safeguards Personal Information, and we have put in place appropriate security measures and use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use or disclosure. However, please be aware that no method of safeguarding information transmitted over the internet, or stored electronically is 100% secure and we are unable to guarantee the absolute security of the Personal Information we have collected from you.
Changes to This Privacy Policy
International Roofing reserves the right to update or change our Privacy Policy at any time to clarify our practices or to reflect new or different privacy practices. We encourage all users to periodically review the Privacy Policy. This policy was last modified on 08/08/2026
Contact Information
Any questions or comments about this Privacy Policy can be submitted by emailing lnichols@ir-roof.com.
International Roofing
2200 Magnolia Street
Richmond, VA 23223
We can be reached by phone at 804-648-7911.
Privacy Policy Effective Date: September 8, 2026